ATHLETE BRANDING FOR TYLER ULIS

Objective + Results
The studio worked with our strategic partner Athlete Essentials Group, a Lexington, Kentucky business services firm for professional athletes, to design a athlete brand identity package for the philanthropic foundation of former Kentucky basketball favorite and NBA point guard, Tyler Ulis.

In addition to the client being pleased with the work, the logo went on to be shortlisted by the Clio Sports awards amongst the best sports marketing work in the world as well as being featured in PRINT Magazine's 2018 Regional Design Annual.
credits
CLIENT
James & Tyler Ulis
The Tyler Ulis Foundation, Inc.

ACCOUNT MANAGER
Ron Brown, Athlete Essentials

CREATIVE DIRECTOR
Adam Martin, T/A Martin Studio
Services Provided
›› Brand Strategy
›› Identity
›› Sports Branding
›› Brand Guidelines
›› Creative Direction
›› Athlete Branding